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Author: Bruce Alport

regex-featured-polkadot-data
Google Analytics / Google Tag Manager

RegEx for Google Analytics

What are Regular Expressions? Regular Expressions, or RegEx for short, are the swiss army knife of the text world. They provide a rich syntax for validating, extracting and generally manipulating …

Intelligent Tracking Prevention - Polka Dot Data
Google Ads / Google Analytics / Google Analytics Attribution

Intelligent Tracking Prevention and Why You Should Care

What is ITP? Intelligent Tracking Prevention (ITP) is the name of the tracking protection mechanism implemented in recent releases of Webkit, the open source browser engine used by Safari and …

Blocking Duplicate Transactions in Google Analytics - Polka Dot Data
Enhanced Ecommerce / Google Analytics / Google Tag Manager

Blocking Google Analytics Duplicate Transactions Using Google Tag Manager

This post is a follow up to the Finding and Troubleshooting Duplicate Transactions in Google Analytics guide that we recently published. If you have not already, I highly recommend reviewing …

Finding 404 Pages in Google Analytics - Polka Dot Data
Google Analytics / Quick Tips

Tracking Down 404 Errors

That dreaded ‘404 Error – Page Not Found’ message – Broken links are not only annoying, they can lose you valuable sales, damage your reputation and hurt your SEO performance. Users …

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